Soapy rides car wash business plan pdf

Need actual charts? They do not mind spending a little more each week to have their car washed and waxed in order to keep the paint work in excellent shape.

vision of car wash company

He is working with a local graphic designer to develop a logo, letterhead, and company brochures. Lifetime owners: Many of these people have owned their cars for more than five or six years, and are more likely to be women. Older luxury car owners: These people have either owned their high-end luxury cars for several years or are unable to afford the expense of a new luxury car but want the feel of relaxed driving.

New car owners: Owners of newer cars are most likely to use a hand car washing service.

mobile car wash business plan template

It is envisioned that an outside loan or equity funding will be sought at that time. I'm also the author of numerous books, mostly in the area of small business management.

car wash marketing plan pdf

The customers who Soapy Rides is targeting have their cars washed based on the quality of the job. Why go through all the trouble of inventing something new, that you don't even know will ever work, when you can easily learn from and duplicate something that has been a proven success?

Distribution- The offered services will be distributed from SR's facilities. Consequently, they have nice cars and want them to look nice.

Car wash business plan doc

Distribution- The offered services will be distributed from SR's facilities. Soapy Rides' ability to provide a high quality service, both in regards to the actual washing as well as customer service is all based on their ability to find the best employees. These assumptions are thought to be quite conservative, as are the financial forecasts. Creative Car Wash Operations The start-up expenses for Soapy Rides will be financed by Mark Deshpande, from the profits he made in selling his part of the family car repair business. Soapy Rides will work to keep employees satisfied in order to maintain impeccable customer service. Strong family name recognition and equity in the community. He is working with a local graphic designer to develop a logo, letterhead, and company brochures. Mark will be leveraging the incredible good will and brand recognition of the Deshpande family name to quickly gain market penetration. Establish priorities. It will not be difficult to attract customers during the summer months and on the weekends, the weekdays however, especially in the winter, people will not think about having their cars washed. Market Segmentation Soapy Rides segments its customers by type of car ownership. This will mean that the company will grow more slowly than it could, but it will ensure that Mark retains control over the direction of the company. This message will be communicated through several different methods. In addition, there are fifteen other car dealerships within a seven mile radius of Soapy Rides.

High quality washes- The target market value a higher quality wash for their upper-end cars. My name is Meir.

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Car Wash Sample Marketing Plan